Consumers in the country will on Saturday, December 5 2015 join the rest of the World in commemorating World Competition Day to be commemorated in Kasungu district.

The commemoration according to Competition and Fair Trading Commission Executive Director Charlotte Wezi Malonda will be held under the theme “Market Dominance and Consumer Welfare” and the event will start with a Parade from Kasungu District Council offices.

The event will reach at its climax at Chankhanga Primary School where there will be traditional dances, drama, poetry, music and speeches and the guest speaker will be Mrs Charlotte Wezi Malonda and Mr Nema, Director of Administration at the Kasungu District Council.

According to the statement, the main objective of the Consumers’ Parade is to raise awareness about the benefits of ensuring fair play among competitors for the benefit of consumers.

“The Parade will also highlight the role of consumers in shaping an effective competition regime for economic efficiency, growth and consumer welfare,” reads the statement in part.

Meanwhile the commission has appealed to all business persons to embrace a culture of just competition and desist from engaging in any business conduct that may erode consumer welfare such as price fixing, discriminatory pricing, predatory pricing, bid rigging, product tying, cartels and market allocation among others.

On 5th December, 1980, the United Nations General Assembly adopted a set of principles and rules on competition. These rules provide the agreed framework for the control of restrictive business practices.

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ZIMENE MUMAKONDA

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