Did you know why Carlsberg is the #1 beer in Malawi?

Date:

Back in 1966, during some independence celebrations in Malawi, a Danish Foreign Minister (not to sure if it was Per Hækkerup or Jens Otto Krag) visited the country. He wasn’t impressed by the beers available and therefore suggested to the former Malawian President, Dr Hastings Kamuzu Banda, that when he returned home, he would ask Danish beer brewers Carlsberg to open a brewery in the country. Said and done and two years later Carlsberg Malawi Brewery Limited (CMBL) was founded and officially inaugurated by former president Dr Hastings Kamuzu Banda. By that time CMBL was the very first Carlsberg brewery outside Denmark!
Today, Carlsberg Malawi Brewery Limited is the only brewery to produce six varieties of Carlsberg (namely Carlsberg Green, Carlsberg Light, Carlsberg Classic, Carlsberg Elephant, Carlsberg Special Brew, Carlsberg Stout). Carlsberg Malawi has an impressive market share in Malawi with 97% of clear beer and 27% of total alcoholic beverages. Another African success story

(Visited 102 times, 1 visits today)

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Share post:

Featured Video

click to play

Popular

More like this
Related

Man Accused of Dating S3xy Pastor Lucy Natasha Before Marriage Finally Speaks, Reveals What They Used to Do During Trips

Renowned Prophet Lucy Natasha has been sending tongues wagging with men often...

Popular Zambian Prophet Says President Hichilema To Rule Zambia For 10 Years

Zambian prophet Isaac Praise has dropped a prophecy regarding...

Advantages of getting married late

In many cultures of the world, being unmarried at...

Kalindo’s protesters deliver petition to Blantyre District council

Protesters led by former United Transformation Movement (UTM) National...