MULTICHOICE MALAWI TO PROMOTE WORLD CUP

MultiChoice Malawi has stepped in to promote this year’s Fifa World Cup which will commence on November 20, 2022 in Qatar under Blue Chair and Greatest of All Time (GOAT) campaigns.

This has been confirmed by MultiChoice Malawi’s Corporate Manager Zena Makunje
According to Makunje, Blue Chair is one of the promotions the company is using to create engaging touch points for the DStv brand.

“We have dispersed DStv Blue Chairs across Malawi. Each blue chair contains a QR code which will grant our customers access to information on the World Cup when scanned. It will also give them content and self-service options through the DStv app’’, she continues.

Among others the chairs have been located in popular stop overs, barbershops, taxi ranks and highly populated areas across Malawi and they will be in these areas indefinitely.

The GOAT competition acknowledges the greatest sporting heroes of our time who will play in the Fifa World Cup for the last time. Active subscribers stand a chance to win Gocoders, subscriptions and an actual live goat.

‘’MultiChoice Malawi is running a GOAT campaign on the GOtv Malawi Facebook page with the objective of driving customer engagement and user generated content’’, She said.

In addition to this, MultiChoice Malawi says they have painted five GOAT murals in Mzuzu, Lilongwe and Blantyre. Entry into the competition requires collecting all the five murals in any of the three cities, taking a picture and tagging GOtv Malawi on Facebook using #GOtvCollectGOATs. All participants should ensure that their Facebook profiles are public in order for their entry to qualify.

The GOtv Collect GOATs competition closes on December 18 and the winners will be selected randomly using a lucky draw with terms and conditions applying